Business growth specialists - serving Europe

5 star rating. Badge

About David Lilley

David Lilley's name is synonymous with excellence in creativity, innovation, sales strategy, marketing, and business development. With an illustrious career spanning three decades, he has earned a well-deserved reputation as a dynamic and results-driven strategist.

David’s admirable achievements have been recognised with several business, charity and community accolades/awards, solidifying his status as one of the UK's most sought-after marketing professionals.

On a personal and human level, David is a caring and philanthropic operator - showing empathy, humility and kindness in all of his dealings.

Number 17

year trading history


Marketing Innovations is a full-service, boutique business development agency. We work with clients who insist on and choose to work with strategic research and smart planning.


Strategy creation and execution is one of our core strengths. This includes the ability to deliver or lead and supervise all aspects of marketing and business development. We perform especially well in regulated sectors, where legislation must be respected.


We only take on projects that we have total confidence in our ability to deliver to a high-class level.

Main Services

Business strategy

Sales training

White papers and research

Event moderation

Key note speeches

Marketing strategy

Media production

Customer Rewards Programmes

Project Management

The Project Team

Marketing Innovations has a small and capable project team. Depending on the requirements of any project we use a small and trusted number of additional specialists who have supported and worked alongside our business for 17 years.

This includes:

  • Lawyers
  • Media production experts
  • Event Management suppliers
  • Trusted venues
  • Accountants

Our approach to business means we can support clients in making sure their budgets are respected and optimised.

Number 17

year trading history

David Lilley

Paul Lee

Sarah Lilley

Case Studies

Across the last 17 years, Marketing Innovations has worked on a variety of commercial projects. This has included work in countries such as the UK, Ireland, France, Germany, Cyprus, Sweden and Spain.

Our work has taken place in industry sectors such as:

  • Customer Rewards
  • Card Acceptance
  • Real Estate
  • Hotels and holidays
  • The Travel Trade
  • Estate Strategy
  • Trade Associations
  • Health and wellbeing

We can provide case studies and examples to support our work. Our breadth of experience means we have become versatile and have transferable skills that can support projects in most industries. The main focus of our work is product development, business development, sales and marketing.

Customer Rewards Programmes

Design, build and execution

Business and product strategy creation

Evidence-based strategy creation for business

Business rescue

Assisting business re-engineeting and turnaround

Marketing strategy

Research-based 360 degree marketing plans

Our approach

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We can all be guilty of taking too much time and using too many words to explain our business philosophies, services and approaches.

This one-minute video explains the

Marketing Innovations approach and our business values.

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Quick video


I worked closely with David on large Association customers in building added-value solutions to the membership. I particularly respect his knowledge and judgement because he applies strong principles and always focuses on his customer and driving their business forward. A joy to deal with and a great character who has supreme networking experience I feed from.

Lee Turner, Hiscox

David and I worked together for the best part of 12 months. David was new to the team and responsible for leading the commercial development of Loyalty Connected where his efforts took us into several tier 1 retailers through direct connections with CEO’s and Managing Directors of some of the UK’s largest retailers across major sectors. David’s approach was superb and I can’t recommend him highly enough.

George Wilson, Mastercard

I was introduced to David in 2008 at a marketing training. He opened my eyes to the possibilities of marketing my business through various channels. Over the past 14 years or so, David has created many trainings for my business and has always been on point, no fuss and delivers courses with fact but in a fun and positive, professional manner.

Louise Riley, Design Your Life

Lee Turner

George Wilson

Louise Riley


A small selection of past clients. Either employed or consultant status

Contact Us

We are a small organisation, dedicated to delivering excellence and working with people and companies who demonstrate qualities of empathy, humility and a passion for professionalism - creating and working to a robust plan. If this description sounds like you, we would love to hear from you. Phone or email is the best way to contact us



Marketing Innovations, 1, The Green, Clowne, Derbyshire, S43 4JJ (above Buckingham Insurance)

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Privacy Policy

Effective Date: May 10, 2024

This Privacy Policy describes how Marketing Innovations ("we," "us," or "our") collects, uses, and discloses your information when you use our website (the "Service").

Information We Collect

We collect two types of information on the Marketing Innovations website:

  • Personal Information: This information can be used to identify you as an individual. We do not collect any personal information through the website unless you voluntarily provide it. This could include information such as your name and email address if you choose to contact us through a form.

Use of Information

We may use the information we collect for the following purposes:

  • To operate and maintain the Service
  • To personalise your experience on the Service
  • To respond to your inquiries and requests
  • To improve the Service

Cookies and Other Tracking Technologies

We may use cookies and other tracking technologies to collect non-personal information about your use of the Service. Cookies are small data files that are stored on your device when you visit a website. They can be used to track your activity on the website and remember your preferences. You can choose to disable cookies in your browser settings. However, this may limit your ability to use certain features of the Service.

Sharing of Information

We will not share your personal information with any third-party companies without your consent. We may share non-personal information with third-party service providers who help us operate and maintain the Service.

Data Security

We take reasonable steps to protect the information you provide to us from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no website is completely secure, and we cannot guarantee the security of your information.

Your Choices

You can choose not to provide any personal information to us. However, this may limit your ability to use certain features of the Service.

Children's Privacy

Our Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and you believe that your child has provided us with personal information, please contact us. We will take steps to remove the information from our systems.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

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